Skip to content

Strategy & Product Specifications (PRDs)

Strategic blueprints that define the functional requirements, business logic, and success criteria for each Pebble IQ module.


🚀 Phase 0: POC (The Control Plane)

Tactical Focus (8-12 Week Sprint): Immediate deployment of the logic core to ingest, classify, and visualize incoming signals.

PRD Description Focus Area
Email Orchestration Outlook Sync, AI Intent extraction, & CRM/ERP routing. Ingestion
Visual Kanban Native state machine for signal-to-lead tracking (Plane.so style). Orchestration
CRM Master Unified customer records, group hierarchy, and ownership logic. Master Data

🏗️ CRM & Life Cycle (PRDs)

Strategic logic for long-term customer relationship management and state transitions.

PRD Description Focus Area
Lead Lifecycle State machine logic (New -> Qualified -> Enquiry). Logic Core
Master Data Management Promotion logic from Prelead to Customer. Data Integrity
Customer Management Relationship hierarchy, ownership, and credit roles. Relationship
Prelead Management High-volume data cleaning & identity validation. Ingestion
Campaign Management Outreach automation & lead signal generation. Signal Gen
Enquiry & Lead Management Sales pipeline scoring, handovers, and parallel flows. Triage

⚙️ Operational Engines (PRDs)

Specialized vertical logic for execution after a lead is qualified.

PRD Description Focus Area
Product Management Technical specs, synonym mapping, & COA tracking. Master Data
Quotation Management Multi-entity reporting, strict validity checks, & PDF gen. Execution
RFQ Management Multi-supplier sourcing & rate collection. Commercials
Costing Management Margin governance & predictive landed pricing. Intelligence
Follow-up Communication Auto-sequencer, Dialer integration, & load balancing. Engagement
Order Management Sales-to-Ops handover, Invoice gen, & Fulfillment tracking. Operations
Field Sales & Visits Appointment booking, Route IQ, & Geofenced check-ins. Field Ops
Tender Management GEM Checklists, Bid labeling, & Compliance logic. Government
Quality & Samples Barcode tracking, LIMS integration, & Auto-grading. Quality Lab

📈 Planning & Estimates

Document Purpose
Product Delivery Roadmap Phase-by-phase delivery schedule (P0/P1/P2).
Work Breakdown & Estimate Macro Estimate: Total production hours and timeline.
Detailed Use Case Estimates Micro Estimate: Bottom-up proof and technical granularity.
Prerequisites Technical and infrastructure dependencies.
Customer Feedback Stakeholder input and feature validation.

← Back Home